Bret Waters – Medium

Published in The Launch Path

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Introduction

What this is all about. — I grew up in Silicon Valley, and I’ve been immersed in the startup world for my entire career. This set of Medium posts is my attempt to distill the lessons I’ve learned in my career into a framework designed to help entrepreneurs everywhere to thrive and succeed. I started my…

2 min read

13 hours ago

This startup is making group buying easier and more fun.

Have you ever gone to Costco, seen a great price on a case of shampoo, but thought to yourself, “This would be a great deal, but I don’t need that much shampoo!” With Groop, a new startup in Mexico City, you can get the benefits of a group price even…

2 min read

This startup is making group buying easier and more fun.

1 day ago

This startup is helping consumers get great deals on overstock products.

Just last week, the Wall Street Journal ran an article about how there is a lot of overstock in supply chains right now. …

2 min read

This startup is helping consumers get great deals on overstock products.

2 days ago

This startup is developing a better way for companies to manage your personal data.

Did you know that you can ask Amazon to give you all the personal data they have associated with your account? What they will give you is a bunch of geeky JSON files that will make your head hurt, but you’ll be amazed at how much they know about you. …

2 min read

This startup is developing a better way for companies to manage your personal data.

3 days ago

This startup in Ukraine is bringing vegan and vegetarian products to consumers across Europe.

If you look-up the search data on Google Trends, you’ll see that consumer searches for “Plant-based diet” have increased 100x in the past ten years. That’s pretty remarkable. All over the globe, more and more people are gravitating toward vegan and vegetarian food choices. This trend is especially strong in…

2 min read

This startup in Ukraine is bringing vegan and vegetarian products to consumers across Europe.

5 days ago

This startup is bringing the power of video and social media influencers to e-commerce retailers everywhere.

Influencer marketing has become a big thing. Content creators today are building millions of followers on Instagram and Tik Tok, and global brands are discovering that influencers endorsing their products can be highly effective at driving sales. But what about smaller e-commerce retailers? There are 1.75 million Shopify merchants and…

2 min read

This startup is bringing the power of video and social media influencers to e-commerce retailers…

5 days ago

This startup has developed a new digital platform to serve an important part of the informal economy in Mexican communities.

I’ve written before about how grey markets often provide opportunity for new startups. Rafiki, a new venture in Mexico City, is an excellent example. It turns out that raffles are very popular throughout Mexico. If someone wants to sell a car, for example, they might hold a raffle (called a…

2 min read

This startup has developed a new digital platform to serve an important part of the informal…

Jun 29

This startup helps tenants monetize their skills and ease their rent expense.

Rent is expensive — we all know that. And many tenants have skills they could offer other tenants. An innovative new startup, RentZero, is focused on helping renters to monetize their skills and reduce their rent cost. Peer-to-peer skills marketplaces have been huge success stories, from Taskrabbit to Upwork, from…

2 min read

This startup helps tenants monetize their skills and ease their rent expense.

Jun 29

This startup is helping to drive the world toward a carbon-neutral future by putting solar panels on roofs everywhere.

In the first quarter of this year, solar power accounted for half of all new electricity-generating capacity in the US. That’s pretty remarkable. …

2 min read

This startup is helping to drive the world toward a carbon-neutral future by putting solar panels…

Jun 29

This startup is connecting travelers to new experiences and adventures.

I love to travel. And while some people like to plan every moment of their vacation travel in advance, I prefer to just go with the flow and see what I discover. Which means that when I’m traveling in a new city I’ll often use Google Maps or maybe Trip…

2 min read

This startup is connecting travelers to new experiences and adventures.